כניסההרשמה
חזרה

CRM Lead

Moon Active
שכר לא צויןTel Aviv, היברידילידמשרה מלאה
משרה חיצונית, ההגשה באתר החברהאושר שהמשרה פתוחה לפני 12 שעות

Own CRM strategy and campaign execution across Moon Active’s game portfolio, focusing on player engagement, retention, and revenue. Plan push and email journeys, work with cross-functional teams, and use AI tools to automate campaign operations.

מה תעשו

  • Own and evolve CRM strategy to drive player engagement, retention, and revenue.
  • Plan, execute, and optimize push and email funnels across the player lifecycle.
  • Partner with Social, Monetization, and Product on cross-channel campaigns.
  • Build dashboards and performance reports from campaign data.
  • Lead A/B testing of messaging, timing, and segmentation.
  • Use AI tools to automate campaign briefs, copy and art variations, QA, and reporting.

דרישות

  • 2+ years in CRM, marketing automation, or lifecycle marketing.
  • Hands-on experience with CRM platforms such as Braze or OneSignal.
  • Practical experience using AI tools to streamline workflows.
  • Strong communication skills and experience working with cross-functional teams.
  • Strong analytical skills and full professional proficiency in written and spoken English.

יתרון

  • Experience in gaming or B2C mobile apps.

תנאי סף

  • 2+ years of experience in CRM, marketing automation, or lifecycle marketing
  • Full professional proficiency in written and spoken English
CRMBrazeOneSignalAI toolsA/B testingCampaign analyticsLifecycle marketing